Various websites I designed, ranging from the main website, landing pages, content campaigns, and sponsorships. These pages are viewed and interacted with on a daily basis and our business depends on the designs.
Esurance Brand Refresh – Homepage
As part of our rebrand, we implemented a bold visual look to fit in with the simple, transparent mission of our new marketing direction. This involved updating the website by changing fonts and cutting out photos of people to feature on the homepage and main product pages. I lead the project of setting up the new hierarchy and design of the homepages and product page indexes.
This is an interactive animated quiz I did the illustrations for and was coded out using layers of my illustration. View website
After looking at some testing data on the homepage, it was noted that users will put in their ZIP code and then not get a quote or will click the button and close the page before they get into the quote flow. The solution I came up with is above. When the 5th digit of the ZIP code is entered, the arrow flashed to draw attention to it. After the user clicks the button, the circle around the arrow spins showing that the page is loading. The circle loading animation was proven to help increase quotes initiated.
I created, staged, photographed, and edited these photos for the Esurance social media channels.
After saving some old boards of mine, I decided to try recycling used and broken skateboards into new items. I have learned a lot about woodworking by doing this and it gives me a chance to be creative in a more tangible way. I also set up an Etsy shop to sell some of the items I create.
These are some designs, illustrations, and animations I've created over the years.
Indianapolis Monthly magazine
These are various works I did for Indianapolis Monthly Magazine while interning with them. Most of these were used as small pieces of larger stories. I was hired after my internship to do some freelance work with them, designing maps for an article talking about areas around Indiana.
Justin Knapp ASCII Illustration
Turbulent Times article
Badge explorations for the Mad Money article
Mad Money article
A collection of promotional materials, giveaways, and a landing page I designed for Ex'pression.